Tue, March 29, 2011 – Ready to be energized? Repeat guest Gary Vaynerchuk talks about his new book,”The Thank You Economy” and how social media has finally began to grow up. Social Media ROI? He talks about it. Social Media case studies? He talks about it. In this episode we’ll get a good teaser of what his new book is about, and his own feelings on Social Media ROI. We cannot wait for Gary V! About his new book: “What happens when we live in this word of mouth world where we’re tweeting out “I love Company X’s orange juice”? We’re sharing thoughts that we never would have picked up the phone and called somebody about in the past. What happens when brands can be humanized? In The Thank You Economy, I tackle the issue of the ROI of social media and provide case studies.”
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