DIGITAL BRAND MONITORING is a chief form of business intelligence, used to identify, predict and respond to customer behavior. Listening to online conversations about your corporation, business or brand can help determine ROI and compete in the digital market space. For our own brand monitoring and that of our clients, SayItSocial utilizes several leading reputable social media management (SMM) tools.
CONSULTATION: We help our clients stay relevant through weekly, monthly and/or quarterly audits of the organization's online presence and community influence. Our consultation and research provides a full ecosystem analysis by examining current data and influence. Discovering social proof (mining the web for positive mentions of the brand and build credibility around the mentions) is a function of SMM that is often overlooked but what we consider a major piece of marketing's decision-making process.