Category Archives: Uncategorized

Brands- Adopt “Micro-Moments” Mindset or Die.

Internet & Smartphone technology now allow for almost instantaneous access to information. Such easy access to information means that brands now need to put themselves in front of their target consumers the moment they decide to take action to fulfill a need or meet a goal.

About Ian Western

Ian joins SayItSocial with an arsenal of brand, sports, and digital marketing experience. He feverishly devours all kinds of media - digital or otherwise - which adds to his unique perspective on millenial marketing. When unplugging, Ian can be found blasting house music while riding atop some type of bike, board, or boat. LinkedIn

Tags: Google, marketing, Mobile

7 August 2015

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5,928 Views

Digital Marketing
Mobile Advertising
SEO
Uncategorized

Influencer Marketing – Part 1

Influencer Marketing is an emerging method of advertising that is proving itself an effective and, for some brands, integral component of digital marketing strategy. Here is some background on why influencer marketing is now considered a highly effective form of advertising.

About Ian Western

Tags: influencer marketing, influencers, klout marketing, online influencers, social media influencers

20 January 2015

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5,191 Views

Content marketing
Digital Marketing
Instagram
social business
Uncategorized

Revamp Your Email Marketing

Despite all the flashy technological innovations and apps that emerge on a seemingly daily basis, email marketing remains one of the most effective methods of delivering brand messaging to ultimately drive prospects down the sales funnel. In this post, I would like to explore some recent email marketing research that supports several effective email components and strategies.

About Ian Western

Tags: Digital Marketing, email, email marketing, email optimization, newsletter, subject lines

9 January 2015

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8,195 Views

Digital Marketing
Mobile Advertising
Uncategorized

Tech Exec of the Year: Brett Martin

Brett Martin (Founder/CEO of CastleBranch and primary investor and overseer of TekMountain) wins NCTA “ Tech Exec of the Year Award ” for his dedication to growing the tech culture in Wilmington. Read how SayItSocial

About Ian Western

16 November 2014

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4,025 Views

Digital Marketing
Featured
NC
SayItSocial News
Uncategorized

Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging! About Mail | More Posts (19)

About

24 February 2014

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2,743 Views

Uncategorized

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17 February 2014

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2,200 Views

Uncategorized

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17 February 2014

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2,210 Views

Uncategorized

Social Media Management: Outsourcing VS In-House

With billions of people representing all demographics on Facebook, Twitter and every other network you can name, it is safe to say that social media is definitely not a fad. Your social media manager, who broadcasts your company’s voice

About Leon McLean

Leon McLean is a Project Manager and Trainer at SayItSocial, focusing on digital marketing strategy and project development as well as live, virtual and eLearning training initiatives. Please connect with Leon on... Google +