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Category Archives: Small Business

kate

2 Steps To Social Synergy

Making your social media cohesive to your social setting. How do you get seamless branding through your social media platforms and your actual social setting? Whether your social setting be a shopping center, amusement park, or concert, how do you do it? Well, synergy. Creating synergy through both social media and social settings will create consistency for your brand. A simple definition of Synergy is the interaction or cooperation of two or more organizations, substances, or other agents. Which is what you want your social media and venue to do. You want them to work together to increase brand awareness and sell your product or service. But I like to think of word synergy in a naive manner. If you want to compose synergy then your social environment and social media should have, get this, similar energy = synergy. Your social media should reflect the feel, atmosphere, and personality of the environment your customer would be walking in to. It creates a wholesome branding. Here are two ways to implement synergy. In a recent Sprout Social session, Museum of Ice Cream’s head of content and social, Madison Utendahl, spoke about how creating content online should inspire action offline. Right off

About Kate Griffith

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Tags: Branding, Digital Marketing, Museum of Icecream, social media marketing, social media strategy, Social Synergy, SproutSocial
7 February 2018
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Content marketing
Digital Marketing
Facebook
Instagram
Marketing
Small Business
Social Advertising
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mojo

Digital Success for your Small Business

In case you missed our Google Partner Connect Live Stream event, check out our recap with our major takeaways from speakers Todd Rowe and Fred Vallaeys about digital marketing and advertising for your small business!

About Morgan Jones

Morgan is a graduate from the University of North Carolina Wilmington with a BA in Communication Studies and a minor in journalism. She brings to the table a vivacious spirit and unique creative energy that she uses in all things SayItSocial. When she isn't being an awesome Digital Account Executive, you can find her running the Wrightsville Beach loop with her dog Grizzly, out on the beach, or on her front porch reading her nook.

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Tags: #PartnersConnect, AdWords, AdWords Extensions, Digital Advertising, Digital Marketing, Google, Google Partner, Google Partners Connect, Small Businesses
11 February 2015
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3,573 Views
Digital Marketing
Mobile Advertising
Small Business
Wilmington
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