Making your social media cohesive to your social setting. How do you get seamless branding through your social media platforms and your actual social setting? Whether your social setting be a shopping center, amusement park, or concert, how do you do it? Well, synergy. Creating synergy through both social media and social settings will create consistency for your brand. A simple definition of Synergy is the interaction or cooperation of two or more organizations, substances, or other agents. Which is what you want your social media and venue to do. You want them to work together to increase brand awareness and sell your product or service. But I like to think of word synergy in a naive manner. If you want to compose synergy then your social environment and social media should have, get this, similar energy = synergy. Your social media should reflect the feel, atmosphere, and personality of the environment your customer would be walking in to. It creates a wholesome branding. Here are two ways to implement synergy. In a recent Sprout Social session, Museum of Ice Cream’s head of content and social, Madison Utendahl, spoke about how creating content online should inspire action offline. Right off
Ian joins SayItSocial with an arsenal of brand, sports, and digital marketing experience. He feverishly devours all kinds of media - digital or otherwise - which adds to his unique perspective on millenial marketing. When unplugging, Ian can be found blasting house music while riding atop some type of bike, board, or boat.
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The impact of patients and practitioners going online to research, communicate and make healthcare decisions has transformed the entire healthcare communications paradigm. For the pharmaceutical industry, this shift has been met with trepidation of how to effectively embrace the opportunity of leveraging social media for business goals.
Emily is the COO and SVP of Business Development with SayItSocial, and handles all key accounts while driving the acquisition and support of new clients. She is also one of our lead trainers and speaks at nationwide conferences and panels on the subject of social and digital business.
By 2011, nearly 100 percent of all US colleges and universities had a social media presence. Social media gave them a chance to show upcoming freshman what their communities
Kristin is an Account Executive at SISDigital with extensive experience in social media marketing and online community management. Connect with Kristin on Twitter
Gold, silver and bronze were handed out a plenty over the two week duration of the winter Olympics in Sochi, however the biggest winners, one could argue, were found on social media. Widespread hoaxes of wolves, gold medals made of bacon, and one stunt alarming
Leon McLean is a Project Manager and Trainer at SayItSocial, focusing on digital marketing strategy and project development as well as live, virtual and eLearning training initiatives. Please connect with Leon on...
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The social customer has existed since commerce has been around – the difference today being that their voice has been scaled insurmountably as a result of the virality of social platforms. As millions of people are
Leon McLean is a Project Manager and Trainer at SayItSocial, focusing on digital marketing strategy and project development as well as live, virtual and eLearning training initiatives. Please connect with Leon on...
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Biz Stone, Twitter Co-Founder, left the microblogging network in 2011 – however today he has released his much anticipated new startup today Jelly.
The app allows users to pose visual questions and get immediate answers from their Facebook friends,
Leon McLean is a Project Manager and Trainer at SayItSocial, focusing on digital marketing strategy and project development as well as live, virtual and eLearning training initiatives. Please connect with Leon on...
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In a social world wide web society into which today has transformed, content has proven to be the imperative factor and selling point of an up-to-date 2014 company.
Leon McLean is a Project Manager and Trainer at SayItSocial, focusing on digital marketing strategy and project development as well as live, virtual and eLearning training initiatives. Please connect with Leon on...
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Let’s say I have never had anything bad happen to me, being a Boston Sports fan would provide enough heartache, joy, triumphs and failures for one lifetime. From empathizing to my father’s tears in 86 he watched Buckner’s error in the ’86 World Series (pre internet), to watching the ’04
Emily is the COO and SVP of Business Development with SayItSocial, and handles all key accounts while driving the acquisition and support of new clients. She is also one of our lead trainers and speaks at nationwide conferences and panels on the subject of social and digital business.
I remember back in the early days of Twitter when there was nary an advertisement to be found. Once the popularity of the site exploded, there was always a whispering among skeptics: “How will they make money?” and “Everyone will quit once they start selling ads!”
SISDigital is a full service digital advertising agency located in Wilmington, NC. Our creative agency creates tactic rich digital strategies to market your organization, create a cohesive brand across all media, web, print and digital.
